Feb 162012
 

Yeah, I’m late on this… but it’s The Bay Area showing true love to the early eighties life style. First time I’ve seen The Jacka crack a smile in a video.

Italian sportswear represented thoroughly.

Also found this video from the same project – 2010′s well rounded electro throwback tape GoBots 2, featuring North Houston’s own Paul Wall.

Feb 102012
 

http://www.youtube.com/watch?v=QdBt4nbAvkE

Ingen annan artist får mig att vilja skaffa bil och ersätta hela min garderob med vita tishor lika mycket.

Hus-Allah AKA Jesus Cristos katalog är lite rörig och beatskvalitén varierar, men det kanske är något som hör samman med den artistiska otämjdhet som han representerar. Vildheten. Så vitt jag vet så skriver han inte ens ner sina texter. No Hova.

Här är en mer sammanbiten sida av honom, i sällskap av The Jacka och Too Short.

http://www.youtube.com/watch?v=EIeYmph_sUg

Feb 062012
 

Besides being one of the dopest rappers out, Husalah has great taste in gear.

You have seen him rock the soccer jerseys over the years, and asked yourself, time and time again: Does this go deeper than fashion? Does Husalah really know how to play the world’s greatest game?

What’s the difference between me and you? That I boldly go after the truth in pressing matters such as these, spending my free hours and my last drop of energy in the world’s libraries and on the information superhighway, to be able to enlighten you, the reader (AKA ask his manager on Twitter).

Researching the subject further I find a year-and-something old youtube with him, standing around on the green soccer fields belonging to San Fransisco-based Stompers FC. To the camera, he claims to be in negotiations with the team, something their official youtube channel seems to confirm:

“Stay tuned more STOMPERS and HUSALAH media to come. Maybe even a Stompers theme song by Hus.

Mayn, take a look here at his very own soccer inspired shirt. Under the image of the rooster, which “symbolizes the heart of a fighter”, it reads Mob Figaza must have item… the most gangsta football-related shit since Maradona hung out with Italian mobsters.

The big question here is not whether a rapper has real football skills or not, but rather: will other rappers and the people who listen to them also start wearing paraphernalia inspired by the sport soon?

I can only speak for what I have seen around my parts, but it seems like the hood has replaced the typical American hiphop gear as the standard street uniform with a more lowkey, homegrown European look. Above the omnipresent Air Max you’re more likely to see some decidedly non-baggy blue jeans or AC Milan and FC Barcelona track suits, varied with traditional casual brands such as Fred Perry and Lacoste, and at times Burberry or Fila.

This lowkey and (compared to traditional hiphop gear) understated look goes well with trends in current rap fashion. As America’s grip on the planet weakens, this will also show in popular culture. In a couple of years they will not set trends like they do now.

“Way before brand name conscious gangs like the Lo-Lifes and Decepticons in NYC, there were football hooligans in England known as Casuals that were also into showing off expensive brand name clothing. Sometimes, they obtained their pieces in ways similar to the NYC gangs by shoplifting, robbing, etc…  However, instead of going for flashy logos and bright colors like they did in NYC, they went for the low key, expensive brands going for the “casual” look to blend in with the crowd and avoid unwanted police attention.”

In his book Perry Boys, author Ian Hough (quoted above from an interview with Vintage Gear Addicts) paints a larger narrative for this tradition.

Born on the streets of Manchester and Liverpool in the late seventies, Hough places the Perry Boys (or as their successors are know nowadays – the casuals) at the end of a line of dominant subcultures of Britain, one more provocative than the former, from beatniks to greasers, mods, hippies, glam rockers, and peaking with the punks in 1977.

With the casuals, that same energy, hunger and rebellious spirit went permanently underground, coded in details instead of grand gestures and circus tricks (hello crustpunks). While the more provocative subcultures lived on – fragmented, intermingled, half-dead – the streets went for camouflage instead of flash. Trends died out, but the tradition lived on, stronger than ever.

RAP GAME ZLATAN IBRAHIMOVIC

Feb 012012
 

[vimeo http://www.vimeo.com/35749930 w=400&h=225]

Street Knowledge – “Ima Boss” Feat. The Jacka & Husalah from Street Knowledge on Vimeo.

Husalah reps Brasil the right way – the blue away team jersey, not that played out yellow shit.

This is a slap, by the way. I’m feeling that rudeboy autotune chorus.

Jan 162012
 

If The Jacka could be said to have made based music and cloud rap before Lil B and Main Attrakionz, then the first artist on his The Artist Records makes post-cloud rap… in the sense that the beat for Real Against Fake clearly is some Clams Casino shit. Now I don’t know who’s behind it, nor if he’s familiar with the work of the New Jersey-raised beat provider for Asap Rocky, Mac Miller, Havoc, etc… but that ten-fingers-to-the-sky sound is without a doubt present here, too.

The Jacka was telling us about Joe Blow when we interviewed him, but dude’s whole demeanor is just so humble and unassuming that the name kinda got lost in the blur of the interwebs… sometimes we just lose focus like that… but after finally having digested You Should Be Paying Me, it’s nothing to say that it’s a top ten release of 2011.

No weak verses, no rushed guest appearances, no trend hopping radio joints, strictly slapping beats, and the kind of life weary lyricism from the protagonist that only the makers of the finest of mob music provide.

(BONUS VIDEO:)

Jan 152012
 

En till video från en av Oaklands råaste som poppade upp på vår radar först nu.

Det är den där hänga-runt-i-obskyra-trappuppgångar-och-spotta-ut-smärta-över-nyskapande-electro-slaps-musiken.

21 Grams är fortfarande ett av 2011:s tajtaste tapes.

Länge leve Livewire. Gå och berätta för en kompis.

Jan 132012
 

Husalah – Hustlin Ass

Of Mob Figaz The Comp (from 2003), this is one of my favorite Husalah tracks, catching him in rare introspective mind state, dropping jewels over a smoothed-out beat.

I’d rather see your soul blessed and your body rest / than to see your soul die in your still living flesh

It’s no life, it’s no death, it’s no tears, it’s no pain
It’s only God’s will.

Jan 122012
 

(CHECK OUT GREENOVA SPECIAL #1 HERE!)

Why did you choose to call it Back $ellin Crack?

I chose that title because that was the mentality. I had a line on a song where i say “five dollar Bandcamp, I’m back selling crack“, it motivated me like, damn for real. It’s not me saying I’m back walking around grinding, it’s saying I’m charging for this dope shit I’m finna whip up.

Hustling is a common topic in rap… do you think you approach it differently than other rappers?

Everybody approach it differently, except the ones that come and go. Grinding gotta be top three shit that people make songs bout.

How was the process of making B$C from idea to Bandcamp?

It started as just this is my next project then it got crazy hyped up after i put the pre-tape out. The pre-tape was just collection of songs sitting around, so in November, December i started working with DJ Ambush and went in. We did a lot of construction on it that I never did on any past tape, worked with new producers just to give it a new feel.

Around October I was getting beats from Da Vette Boyz. If you listen to the pre-tape you can hear Count Stacks. I really wanted to do the whole tape with them, but they wouldn’t get the beat files to me. Without the beat files you can’t do much with the beat, and how I was doing this project it just wasn’t gonna work. By the time money wasn’t a issue. It was no response back, so I went a whole new direction with the tape.

YS really snapped on this tape. Who is this producer?

He’s been working for a long time, a producer out of Fresno. He go in. Y’all will definitely see more and more of him as time progresses.

Where did you record B$C? It wasn’t no wardrobe session, right?

Haha man, it’s recorded at the nest, DJ Ambush’ studio. He’s good peoples, knows damn near any rapper you could think of. I did I Smoke Cause I Dont Care About Death in my room engineering it myself so to finally have someone to do it for me felt really good. Even if I gotta pay em. Wish i was getting paid to do it back then.

It’s the most time taken with this tape. I made ISBIDCAD in a week flat, minus Kissin On My Syrup which had older tracks. I put real life Squadda dollars into this project which is new on this level.

Since we’ve last talked, you’ve made music with G-Side, Danny Brown, ASAP Rocky. Any other artists you looking to work with?

Whoever on the same shit. Just got back to do this interview from our first in-person studio session with G-Side & Davinci from Fillmore, SF today.

How did you hook up with G-Side?

That happened through a company named Yours Truly. They got us in the lab together before we had our first show with em. They’re cool peoples too, been seeing their name ever since Internet started fucking with us. They got bars, could really rap.

Do you have more shows coming up?

Too many, catch us December 21st in SF performing with Davinci & G-Side, opening for Danny Brown & Kid Sister in L.A sometime in January… y’all gotta look it up.

How did you hook up with the ASAP fam?

Crazy thing is he hit me right before he took the world over so I’d say God’s blessing and the way we live our life.

What went through your mind when arriving in New York?

Mann I was cool until we passed up Lefrak City on the highway, but the streets & projects was above us so I’m looking up going crazy like nigga “LEFRAK”… Queens! If I had twitter on phone at that time I’d got on it earlier. I fasho bragged that night.

Did you record Down in the studio together with Danny Brown? How was it meeting up with him in real life?

Naa, I had Down all the way done with just me rapping, and I sent it off. It comes back and I’m like damn i gotta rearrange the song, so I put Shady on it too. We met Danny Brown like three, four months back at Fader Fort. We was backstage sipping, sitting down then Danny Brown pops up out of nowhere, pretty lil white girl with him. That nigga’s really cool, I fuck wit his whole demeanor. Shit got crazy when ASAP Rocky was performing, a fight broke out and shit, everybody scrambling and shit, so we go back to the backstage area to get our other shoes and this nigga Danny Brown still in last place we left him with the bitch haha. Didn’t even know what was going on.

(Squadda B, Dope G, Mondre M.A.N., Shady Blaze, Danny Brown)

Even though many of your beats are very mellow, you seem to be very energetic when rapping live. What tricks do you have for putting on a good show?

Couldn’t tell you, besides alcohol and smoke will slow you down, but being sober will make you be fake energetic – if you’re anything like me.

How did it work out with the being sober for a month thing?

I didn’t last a month but it made me see it’s easy to stay clean in daytime. I get a lot of work done and am super energetic sober. I don’t think people want that.

Like other Greenova releases there was a lot of variation in ideas and sounds on B$C – you ever feel like making more of a strictly conceptual album?

Already ahead of you, Main Attrakionz Bossalinis & Foolyiones, the album coming in a few months thats about as close to conceptual we gonna get.

What else are you planning for the future?

A hectic year living life. Introducing the fam to y’all, which I’ll focus on doing with my last solo of this year.

All chapters of Greenova?

Them plus some, thats what I’m saying. Robbie Rob was here meeting Kreayshawn’s manager today. February should be next month you hear from all them again, minus maybe Shady Blaze, who might drop before hand.

Do you have any relation to Livewire, HD, or any other Bay Area rappers outside the Greenova fam?Besides seeing these niggas and seeing bitches i know in they videos, nah. Nobody is blood relative to any rappers out here besides Mondre, Clyde Carson is his cousin. And my cousin’s dad is Seagram from East Oakland who died in the 90s.

Will you put out your music and present yourselves to the world differently in any way this year?

Yea, in a bigger way. Clearer visions, looking like money.

At what moment did you think: “this rap shit is really working out”?

When I started making stuff happen with the money it brought. Every time I needed something and could get it easily I started being thankful of the path I chose for real.

As you’re getting more famous, what are some traps and pitfalls that you’re watching out for?

My family, period, just their safety.

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